McCain beats Obama — in the ratings
John McCain’s speech Thursday night drew 500,000 more viewers than Barack Obama’s record-setting speech a week earlier, Nielsen Media Research reports. More than 38.9 million watched McCain accept the Republican nomination for president on eight networks, according to preliminary television ratings.
Last week, 38.4 million watched Obama accept his party’s nomination — including 7.5 million African Americans, more than twice as many as watched McCain’s address. Five million more white viewers watched the Republican than watched the Democrat. Obama’s audience blasted previous records for convention speeches.
TV critics speculate McCain benefitted from NBC’s broadcast of the first regular season NFL game between the New York Giants and Washington Redskins, which ended right before McCain’s speech started.
On Wednesday night, Alaska Gov. Sarah Palin drew nearly as many viewers as Obama in her first prime-time speech, with more than 37 million watching her accept the vice presidential nomination.
The Nielsen numbers don’t include PBS or C-Span viewers, or online audiences and households using digital video recorders. PBS estimates 2.7 million watched its coverage of the RNC Thursday, compared with 3.5 million Obama viewers. With those figures added in, Obama edged McCain slightly in the live audience contest.
On average, viewership of this year’s conventions is two- to three-times the audience for the parties’ 2004 gatherings. Nielsen measured viewers for McCain’s speech on ABC, CBS, NBC, CNN, Fox News Channel, MSNBC, Telemundo, and Univision. Two networks — BET and TV One — carried Obama’s speech but didn’t broadcast McCain’s.
Like this story? Steal it! Feel free to republish it in part or in full, just please give credit to The Colorado Independent and add a link to the original.
News Literacy Project event: Concerned about online misinformation? The lack of news literacy? You can make a difference by participating in this free workshop! After […]Read More
Cash dropped so far in Colorado’s governor race blows away 2010 and 2014 spending records – combined
With one week to go until the primary, spending in Colorado’s 2018 governor’s race has shattered records – even for spending in general elections in […]Read More