Newcomer Hank Eng is waging a long-shot, shoestring campaign against Secretary of State Mike Coffman, who emerged the winner in a four-way GOP primary for retiring Rep. Tom Tancredo’s staunchly Republican 6th Congressional District seat. Facing those long odds, Eng will launch a cable ad Saturday morning with what looks like a $20,000 buy— roughly 10 percent what Coffman is spending over the same period, not counting the Republican’s commercials on broadcast TV. The spot lightheartedly attempts to paint Coffman’s troubled tenure as secretary of state as a reason to consider the little-known Democrat.
Let’s have a look at the ad, exclusive to the Colorado Independent:
From Eng’s release accompanying the spot: “The commercial’s humorous rendition appeals to the Republican base of CD-6 by targeting Eng’s opponent, current Secretary of State Mike Coffman. ‘Humor is simply a mechanism to get my message out. We all know what daunting challenges we face in our communities and in our homes. In these last critical days, I am focused on earning the votes of the hard-working Coloradans of CD-6 who deserve real representation in the Congress of the United States,’ Eng said.”
Not many expect Eng to pose much of a threat to Coffman — one of the state GOP’s few heavyweights still standing in a Democratic-trending year — but for Eng to have a shot he’ll have to continue hammering home alleged mismanagement at SOS.
Colorado Independent’s blogumnist (blogger-columnist) Jeff Bridges has worked in Democratic politics for the last 10 years, serving as communications director for two congressional races in Colorado and two governors races in the Deep South. Bridges also worked as a legislative assistant in Washington, D.C., with a focus on military and small-business issues.