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CU J-school shakeup as much about marketing, management as education

The University of Colorado Boulder made a grand spectacle and garnered a great deal of media coverage in announcing Wednesday that it was formally considering shuttering its school of journalism, which has been awarding degrees for the past six decades. Media reports began posting from the moment of the announcement and have been multiplying and rocketing around the news landscape for the past 48 hours.

Staff, students of CU School of Journalism ready for ‘transformation’

BOULDER – The University of Colorado announced plans Wednesday to reorder the School of Journalism, perhaps closing it, while developing new interdisciplinary curricula. The plan may well see the school merged with the digital Alliance for Technology, Learning and Society (ATLAS) program. Administrators said the move would better prepare graduating journalists to thrive in the new-media era.
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